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Women’s Day: meet the baianas who are revolutionizing the technology and marketing global industry.
Even before traditional social networks existed, Adriana Rocha and her sister were already using elements of social media to strengthen the relationship between brands and consumers. When we talk about social networks today, we immediately think of the traditional ones with which we communicate, such as Facebook, Twitter and Instagram. But even before these platforms
- Published in Business
eCGlobal invited to New MR’s Webinar on Research Trends in Latin America
Adriana Rocha, President and Co-CEO of eCGlobal, will present a vision on the strategic role and evolution of market research for the coming years, in the Webinar “Research Trends in Latin America”, promoted by New MR and moderated by Ray Ponter in two sessions, one in English and the other one in Spanish, on December 3rd. Three aspects of the trends and changes facing Latin America will be discussed in the panel: 2020 – What has remained the same, what has changed? What worked, what didn’t? 2021 – Assuming we still have to live with the COVID-19 virus, how could this affect researches? Looking beyond 2021 – What are the key factors that research needs to remain relevant in 2025 and 2030? Free subscriptions: Time: 1:00 p.m. (Sao Paulo) Sessão em Inglês Time: 3:00 p.m.
- Published in Uncategorized
Ecglobal signs a strategic alliance in Mexico with WiseSense
The alliance will make its collaborative consumer intelligence platform and its specialized market research and CX services available to local clients in Mexico. Ecglobal already operates in several markets in Latin American markets through ecglobal.com, its global platform for collaborative consumer intelligence. The association with WiseSense reinforces the expansion of the company through new businesses
- Published in Business, Consumer Intelligence, ecglobal platform
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