The alliance will make its collaborative consumer intelligence platform and its specialized market research and CX services available to local clients in Mexico.
Ecglobal already operates in several markets in Latin American markets through ecglobal.com, its global platform for collaborative consumer intelligence. The association with WiseSense reinforces the expansion of the company through new businesses in Mexico.
“We are in the process of global expansion and we are very happy with this strategic partnership. WiseSense has a high caliber team with extensive experience in the world of insights. The combination of a collaborative intelligence platform, our proprietary communities and powerful generating tools of insights, combined with human and local market knowledge, will give Mexican clients the ability to engage strongly with their consumers in Insights, Social CRM, CX and Voice of consumer programs “, says Alan Liberman, CGO and Co-CEO from Ecglobal.
Ecglobal.com, Global Collaborative Intelligence Platform
Ecglobal.com is a social network platform with its own technology, which allows connection and collaboration between consumers and brands to improve their products, services or ideas. The Ecglobal social network combines consumer knowledge tools with the experience of social networks, and uses gamification strategies to keep its users always active, engaged and willing to collaborate.
“We are strengthening our purpose of collaboration among users, as we know how limited it is to offer only financial rewards for answering questions that do not create any kind of relationship with people. Today, the richest ideas come from spontaneous and continuous conversations and from people who really believe that they can collaborate to a better world. ” – Adriana Rocha, CEO & Co-founder at Ecglobal.
More than 30 years of international experience in Market Research, Marketing, Advertising, Media and Audience Measurement, combined with the best technology to know the consumer in depth; focused on offering significant results.