In celebration of its 15th anniversary, Ecglobal presents its rebranding and new positioning as a collaborative intelligence platform, with the slogan “Empower Yourself for a Smarter and Collaborative World”. To support this new phase of accelerated growth, it reinforces its team and launches a new version of its proprietary social networking platform, ecglobal.com.
The new brand was developed to reflect this new positioning of Ecglobal, which completed 15 years at the end of July. With global reach, the company has expanded its multidisciplinary and multicultural team, with bases in Brazil (São Paulo and Salvador), the United States (Miami) and Mexico (Mexico City).
With vibrant colors that connect giving rise to the “globe”, the new ecglobal brand seeks to convey concepts of connection, collaboration and diversity. Simply and objectively, in a dynamic, technological, segmented and intelligent environment. The letters “ec” in the logo represent our “empowered collaboration” purpose.
Collabs boost growth and accelerate the evolution of the platform.
Collecting successful cases with major brands such as Itaú, Natura, BRF, Via, Stellantis, Nestlé and other giants, Ecglobal is experiencing a period of rapid growth.
Collabs networks – Ecglobal’s innovative and pioneering solution for multi-brand collaborative communities, are gaining more and more visibility within the insights and marketing sectors of large companies.
The arrival of large accounts also boosted the evolution of the ecglobal.com platform, a collaborative intelligence social network in which brand communities are inserted. The ecglobal.com network is an innovative platform that integrates social network functionality and experience, with a CRM program, gamification tools and consumer insights. Initially born from a research panel, 15 years ago, the network, which has always seen the consumer’s opinion at the center of company decisions, starts to establish its purpose of collaboration between people and brands for more assertive decision making.
Ecglobal.com network and its purpose
Ecglobal.com is a global technology platform that enables the creation and management of social networks and empowered communities, with diverse purposes, providing genuine connections and collaboration between people, companies and organizations. Through this platform and its various networks and communities, it is possible to share opinions, experiences and content, as well as obtain reliable information that allows all participants to make more conscious and responsible decisions for our society.
Ecglobal.com’s possibilities for brands are diverse and meet both marketing and Social CRM objectives, market research and consumer insights, as well as offering possibilities for companies of all sizes.
To find out more about what Ecglobal can do for your brand, contact us!
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